A metals catalogue built for 30+ countries of B2B buyers

William Gregor Ltd has traded exotic metals internationally since 2001. The brief was to give industrial B2B buyers — engineers and procurement teams sourcing titanium, tantalum and nickel alloys — a catalogue that could hold hundreds of variant combinations without becoming unusable.

The result is a family of three specialist Shopify storefronts (Ti-Shop, Alloyshop, PGMetalshop) sharing a common catalogue architecture, with international shipping and multi-currency handling built in, serving buyers in 30+ countries.